Art-goers are in for a treat this weekend as the ArtScience Museum presents Into the Wild: An Immersive Virtual Adventure. Sustainability advocates will be pleased to know that each individual is able to effect real-world change through interactive technology, at the museum’s latest permanent development.
The exhibit is built in collaboration with Google, Lenovo, WWF, MediaMonks and Singapore artist, Brian Gothong Tan, in association with Panasonic and Qualcomm.
Into the Wild transforms over 1,000 square metres of ArtScience Museum’s public spaces into a virtual rainforest, explored using a smartphone device. The virtual adventure becomes a reality, when visitors take an active role in replanting the rainforests of Southeast Asia.
*For every virtual tree planted and accompanied with a pledge to WWF, a real tree will be planted in a rainforest in Indonesia.